Installing a WordPress Theme

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After hosting a website, adding a WordPress theme is an important step for your new site. It creates the best look for your website in a few seconds without any coding requirements. The best part is that once you have installed the theme, you are ready to update your website content. You can find various free themes in the WordPress directory or can install other themes from third-party sites. You can find many free WordPress themes on third-party sites that...

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How to Prepare Hosting and Servers for WordPress

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Are you ready to build your first WordPress website? To create a website, you need web hosting. Often overlooked, it is one of the main components of any website. Selecting the best WordPress hosting can improve SEO and increase your reach as well as sales. There are many types of web hosting solutions available to choose from: shared hosting, dedicated hosting, cloud hosting, and free hosting to name a few. In this article, we will help you to prepare hosting...

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Understanding Different Content Types for Marketing

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Publishing high-quality and well-researched content builds brand awareness and makes your business look authoritative. When prospective buyers read high-quality content, it encourages them to become long-term customers. Different content types for marketing that's published on websites varies from industry to industry. It depends on your target niche and the audience related to it.  For example, if your website focuses on young entrepreneurs, one of the content types for your website could be inspirational blog posts. Just like this, there are...

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Monitor the Performance of Your Content Marketing Strategy [Important Metrics]

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Content marketing is an efficient way to attract and retain your audience through high-quality write-ups, videos, infographics, ebooks, case studies, etc. It helps a brand to improve its conversion rate and generates valuable leads for higher traffic. In this blog, we'll share important content marketing performance metrics you need to monitor. Besides implementation, content marketing strategies require consistent monitoring of important key metrics. That way, it maximizes the plan's effectiveness and increases brand sales.   From click-through rates to social shares, there...

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Taking Benefits of Slideshows in Content Marketing 

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As we know, visual content is more effective compared to textual content. Slideshows, being a form of visual content, have the same effects. There are many benefits of slideshows in content marketing. Just like any other content strategy, slideshows have to be high-quality and actionable. If you are targeting popular online platforms like SlideShare, remember that users are only allowed to read. So, those types of slideshows should be highly informative and easy to understand. In simple terms, your slideshow...

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